عنوان مقاله [English]
نویسندگان [English]چکیده [English]
Cultivated area of almond in Iran is amounted to 146055 hectares with almost 10% in Yazd province. In this paper various problems in domestic marketing of almond were investigated. Data were collected from a sample of producers and various marketing agents. In this study marketing channels were recognized and wholesale and retail margin and marketing efficiency were determined. For determining almond comparative advantages, domestic resources cost (DRC) criterion was used. Results showed that fluctuation of prices during harvesting season and uncertainty of market was among important marketing problems facing producers. Marketing services were limited and services such as grading and packaging were done rarely. Local buyers played an important role in almond market and producer share of retail price of almond was over the 50%. Efficiency of almond market was over 18 percent.